Start the season with taste and flavour

  • Very early
  • Excellent taste and flavour
  • Long conical berries
  • Tolerant to root diseases and mildew
  • Very suitable for tunnel cultivation


Breeder’s reference: 03-08-01, CVPO application number: 2007/1367

Flair is the variety for a tasteful start of the season. The combination of exceptional earliness and excellent taste and flavour will ensure you will be the first on the market and customers will come back for another punnet. Flair is a variety that comes into production quickly and gives a concentrated early harvest. Even under cold conditions, Flair continues growing and maintains its earliness. The excellent quality of the pollen ensures that the Flair flowers produce beautifully shaped fruit. Flair was the first short-­day variety in the early segment from Flevo Berry’s breeding program and there is still no other variety matching its earliness.

Flair develops long leaf stalks and is an open plant. It is advisable to pursue a cultivation strategy which ensures that the plant stays compact. The soil must be fertile and should not contain any wet spots. Flair requires a great deal from the soil. It should not be too dry or too wet. Flair can be planted both in open fields and on raised beds. In the case of more intensive cultivation – often with very frequent watering – Flair will produce a higher yield. The preferred planting distance is 25-­30 cm because the plant is very open and produces long flower trusses. Flair grows best on a single dam or row with a row distance of at least 1 metre. Flair is well suited to double covering. Flair performs best in the sheltered environment of a tunnel.

Harvest and sales
Flair is very suitable for direct sales, but also for shorter distribution channels. The harvest time is very early, 7 -­ 10 days before Elsanta and 3-­5 days earlier than Clery. The harvest period is brief. Flair has already surprised many growers with its early harvest time! The flower stems are long and clearly stand out above the leaves. The long-conical berries are easy to pick. The colour of the fruit is bright red. The berries are glossy with an excellent flavour and a pleasant aroma.